Why I Started Repair Shop Reckoning
I started Repair Shop Reckoning because I got tired of the noise.
Everyone in this industry blames something—dealers, aftermarket, insurance, manufacturers, the economy, techs, customers.
There’s always something to point at.
But almost nobody talks about the real issue:
The Numbers
Margins.
Pricing.
Effective labor rate.
Parts matrix.
P&L.
Profit.
It’s not sexy.
It’s not popular.
But it’s the difference between building a real business…
or slowly bleeding out.
From Mechanic To Business Owner
After signing up, I flew to Glendale, California for training.
For the next two years, we immersed ourselves in learning how to run a shop statistically. Not guessing. Not hoping. Not reacting.
We learned: True labor gross profit margins, Effective labor rate, Parts matrices, Technician productivity, Car count vs. average repair order, Expense ratios, Financial statement analysis
That education made me into the man I am today when it comes to numbers.
It’s one thing to fix cars. It’s another thing entirely to: Price jobs correctly, Protect your margins, Read a P&L accurately, Control cash flow, Build sustainable profit
That’s when I realized something that most shop owners never fully grasp:
You can be an excellent mechanic and still go broke.
Where Most Shop Owners Fall Down
Most shop owners:
Are incredible technicians, Care deeply about their customers, Work harder than anyone in the building
But they don’t truly know:
What their labor gross profit should be, Whether their effective labor rate matches their door rate, If their parts markup system is doing its job, If their labor hours sold match their payroll burden, Where their overhead is bleeding them out, Why the shop is busy… but the bank account is empty
So they spend their entire careers grinding.
Always busy — but never in control.
That’s not a work ethic problem.
That’s a numbers problem.
3.5+ Mil
Revenue Produced
5,000+
Labor Hours Recovered
15+
Successful RSRC Clients
30+
Year of experience
About Us
The Change The Industry Needs
Repair Shop Reckoning Consulting is built for shop owners who are tired of guessing and ready to run a tighter, more profitable operation. We break down real-world strategies, proven systems, and no-BS insights to help you take control of your shop and move it forward with confidence.
We focus on what actually works in the bay and behind the counter—improving workflow, tightening communication, and increasing efficiency without overcomplicating the process. No fluff, just straight solutions you can put to work immediately.
Building Staffs
Build a team that knows their role, follows a system, and produces consistently. We show you how to hire, train, and hold techs and advisors accountable without constant babysitting.
History Emphasis
Stop guessing. Use your shop’s numbers and past performance to make better decisions. We help you track what matters so you can fix problems before they cost you money.
Economic Outcomes
Everything leads to profit. Our process focuses on increasing ARO, improving efficiency, and tightening workflow so your shop makes more without adding chaos.
